Lee Broom has collaborated with high street retailer Coast to design their first flagship store on London’s Oxford Street, which opened on 28 June 2012. Broom was appointed at a pivotal and exciting time in the creative development of the brand and has created a fresh new concept whilst capturing the essence of Coast.
In designing every aspect of the £1m, 6000 square foot flagship store, Broom draws on his signature style of creating spaces with a sense of drama and escapism.
The layout complements Coast’s bold and colourful designs, as well as provides an interactive space which inspires and engages whilst offering customers room to relax and browse at their leisure.
The new coast is located at 270, Oxford Street, London W1C 1DT